--- title: "Privacy Policy - How BIONIC Handles Your Data" description: "Privacy policy for BIONIC EMS. Read how we handle your personal data, which cookies and third-party services we use, and your rights under GDPR." canonical: "https://bionicems.se/en/privacy" language: "en" last_modified: "2026-06-28T00:00:00.000Z" --- # Privacy Policy BIONIC EMS values your privacy. This policy describes how we collect, use and protect your personal data when you visit our website and use our services. 01 ## Data Controller BIONIC EMS is the data controller for the processing of your personal data under this policy. Company BIONIC EMS Address Regeringsgatan 52-54, 111 56 Stockholm Email [hello@bionicems.se](mailto:hello@bionicems.se) Website [bionicems.se](https://bionicems.se/) 02 ## Data We Collect We may collect the following types of personal data: - Contact information Name, email address and phone number that you provide through our contact form. - Booking information Information you provide when booking trial sessions or memberships through Mana (getmana.app), such as name, contact details and booking history. - Chat conversations Messages you send in the chat on our website. We keep the conversation for 90 days. If you leave your name, phone or email in the chat, they are passed on to our team so we can contact you. - Job applications Information you provide when applying for a job with us: contact details, CV, any certificates and a short introduction video. The information is used only in the recruitment process and is deleted once the recruitment round is closed. - Ad data If you reach us through an ad on Facebook, Instagram or Google, we store the ad's click ID in a cookie for 90 days. We use it to see which ads lead to bookings and enquiries. - Technical data Visitor statistics via Cloudflare Web Analytics: page views, device and browser. The service uses no cookies and stores no personal data. 03 ## How We Use Your Data We use your personal data to: - Manage bookings and memberships - Respond to inquiries via contact form and chat - Improve our website and services - Send relevant information about your bookings - Measure which ads lead to bookings and enquiries We never sell your personal data to third parties. We only share data with services necessary to deliver our services (see Third-Party Providers below). 04 ## Cookies and Tracking Our website uses the following services for analytics and tracking: - Google Tag Manager (GTM-5JFS85X4) Used to manage tracking scripts on the website. GTM itself does not store cookies but may load services that do. - Meta Pixel Loaded through Google Tag Manager. Measures visits and clicks on booking links from ads on Facebook and Instagram. Sets the \_fbp cookie, kept for 90 days. - Ad clicks (\_fbc and l37\_attr) Set only when you arrive from an ad. Stores the ad's click ID for 90 days so a later booking or enquiry can be linked to the ad. - Cloudflare Web Analytics Visitor statistics without cookies and without personal data. - The chat Stores a session ID in your browser for 30 minutes so the conversation is still there when you change page. You can manage cookies at any time through your browser settings. 05 ## Third-Party Providers We use the following third-party providers that may process personal data: - Mana (getmana.app) Booking system for trial sessions and memberships. Mana processes your booking and contact information according to their own terms. - Anthropic Generates the chat's answers. Messages are sent to Anthropic to create the answer and are not used to train their models. - Meta (Facebook, Instagram) Receives visit and booking events for ad measurement, with IP address and browser. When you submit a form or ask the chat to connect you with our team, your email, phone and name are also sent in hashed form. - Google Ads Receives the ad's click ID when an ad has led to a booking click or an enquiry. No contact details are sent to Google. - Google Tag Manager Tag management for website analytics. - Cloudflare Hosts the website, the visitor statistics and the storage of chat conversations. 06 ## Your Rights (GDPR) Under the EU General Data Protection Regulation (GDPR), you have the following rights: - Right of access You can request to know what personal data we hold about you. - Right to rectification You can request that incorrect data be corrected. - Right to erasure You can request that we delete your personal data. - Right to data portability You can request your data in a machine-readable format. - Right to object You can object to the processing of your personal data. - Right to restriction You can request that the processing of your data be restricted. To exercise any of these rights, contact us at hello@bionicems.se. We will respond to your request within 30 days. If you believe we are processing your personal data incorrectly, you have the right to file a complaint with the Swedish Authority for Privacy Protection (IMY). 07 ## Contact for Data Protection Questions Do you have questions about how we handle your personal data or want to exercise your rights? Contact us: Email [hello@bionicems.se](mailto:hello@bionicems.se) Address BIONIC EMS, Regeringsgatan 52-54, 111 56 Stockholm 08 ## Changes to This Policy We may update this privacy policy. In case of significant changes, we will inform you on our website. We recommend that you regularly check this page for any updates. Last updated 10 October 2026